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Digital Marketing Exectuve (3378452503)
Our client are looking to expand their digital marketing team to bring in an additional Digital Marketing Executive with a real focus on PPC campaigns and SEO. They have implemented a clear focus on career progression and are investing into some of the latest digital technology to support the Marketing team. This is a great opportunity for someone with a real passion for Digital Marketing to really progress quickly. What will you be doing? Plan, implement, manage and measure pay per click (PPC) campaigns aligned with our demand generation objectives and to improve User Experience on the website. Deploy strategies to increase the number of visitors to the Steam Specialities website by implementing identified Search Engine Optimisation (SEO) tactics. Build and optimise messaging engagements through implementing real-world bots Build and optimise Digital Marketing reporting for core channels. Provide industry and competitor insights into digital marketing activity. Monitor use behaviour on the website and test and optimise the user experience to generate growth. Support marketing campaigns through digital marketing with a strong focus on SEO and PPC. What experience will you have? Experience in a digital marketing role Proven track record implementing, managing and measuring PPC campaigns within Google Ads. Working experience with a B2B engineering environment Experience within Marketing Automation About you? Degree or equivalent in Marketing Strong understanding of current online marketing concepts, strategy and best practice Solid understanding of the wider digital disciplines such as campaign strategy Good experience within Google Ads, Google Analytics and other reporting tools CIM or equivalent qualification Ability to communicate, network and influence effectively across all levels Good comprehension of website content management system) and web traffic metrics An analytical mind-set What can they offer? Competitive salary paying up to £35,000 25 days holiday plus bank holidays Competitive pension True hybrid working Clearly mapped career progression Industry leading training and culture This role is easily commutable from Swindon, Cheltenham, Gloucester, Worcester, Tewkesbury, Evesham, Witney If you feel you have the right skill set and this sounds like an opportunity you want to hear more about email an up to date version of your cv to (url removed)